Document Type : Original Article

Authors

1 PHD student,, Yazd branch, Islamic Azad University, Yazd , Iran

2 Media Management Group. student,, Yazd branch, Islamic Azad University, Yazd , Iran Corresponding author

3 Assistant Professor of Quran and Hadith Department, ,Yazd branch, Islamic Azad University, Yazd , Iran PHD student,, Yazd branch, Islamic Azad University, Yazd , Iran Corresponding Author

4 Assistant Professor ,Yazd branch, Islamic Azad University, Yazd , Iran

5 Professor of Textile and Clothing Design, Yazd branch, Islamic Azad University, Yazd , Iran

Abstract

The spread of the media in the present age and the influence on all political, social and personal dimensions of human life has made the need for a media to guide human beings to true perfection more and more felt, which is referred to as "monotheistic media" and in this regard religion Islam, as the last and most complete divine religion, has instructions; For example, in verse 125 of Surah An-Nahl, in connection with the monotheistic media, he has stated the method of propagating and inviting the truth with the three methods of wisdom, good preaching and good debate. In other words, one of the most central methods of combating Western media domination is to call for the rights and guidance of human beings. In fact, the media has a mission to address issues such as religiosity and religious values, the call to truth, guidance and religious identity. In this research, which is organized by documentary method and content analysis of verse 125 of Surah An-Nahl, the content of the monotheistic media has been studied and the capabilities of this media in the field of religion and strengthening the religiosity of individuals have been explained. Accordingly, the condition for the success of the monotheistic media is the use of strong and convincing reasoning along with good preaching. In fact, persuading the audience in human guidance is very important and should be given more attention in the monotheistic media.

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